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PRESS BOX / Press Releases



LOUISVILLE, KY (March 20, 2014) –It’s well known in sports – you look good, you feel good, you play good.

That’s why many of the best performing teams in amateur sports are also the best-dressed teams. Look like a winner to play like a winner.

Now, baseball, Fastpitch and slow pitch softball teams everywhere are looking and playing like winners in new, made-in-the-USA Louisville Slugger custom uniforms. After 130 years in diamond sports, Louisville Slugger – a company known for its status as the Number One and Official Bat of Major League Baseball® – is entering the uniform business for the first time.

“Getting into custom uniforms fits perfectly with our company’s growth strategy,” said Louisville Slugger President Bill Clark. “We’re always seeking opportunities to grow our business. Custom uniforms are a natural.”

Louisville Slugger’s venture into custom uniforms is in partnership with RAM Group, Inc., a Milwaukee-based apparel company with vast experience and expertise in custom dye sublimation, a process that allows for amazingly creative designs and use of an array of colors.

“RAM Group makes awesome products, and we were using them for custom orders for our sponsored teams in baseball and softball,” Clark said. “Having had that experience with their products and service made us eager to enter a partnership.”

Louisville Slugger custom uniforms are available in a wide variety of materials, patterns and colors. Or teams can work with the design staff to create their own unique looks. There are no design fees and, once an order is placed, the turnaround is fast – just three to four weeks.

Full-button jerseys, two-button Henleys and pullovers are available, as well as racerback style jerseys for Fastpitch. Teams can also design customizable pants, shorts and outerwear so they can create a special look to show everyone they are the sharpest players on the diamond.

Team and organization discounts are available, and there are no minimums on initial orders or fill-ins. Coaches and players can learn more about Louisville Slugger custom uniforms at www.sluggercustomuniforms.com. The website features customizable Louisville Slugger swag, including shirts, jerseys, shorts and outerwear, as well as branded hats.

“The name Louisville Slugger stands for quality and innovation,” Clark said. “We and our partner, RAM Group, Inc., are committed to providing our customers with the very best custom uniforms and apparel so players can look good, feel good and play good as they leave their marks on the game.”

About Louisville Slugger
Louisville Slugger® is the Official Bat of Major League Baseball® and the #1 Bat in MLB®. It is synonymous with America’s pastime. Originating in 1884, Louisville Slugger bats have graced the hands of the greatest players in baseball and softball, including stars of today. Known for helping create history, Louisville Slugger continues to innovate and provide players the products and confidence they need to make new history and leave their marks.

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